构建“校企共生态”校园文化 推进高职院校可持续发展

从党的十七大提出要建设生态文明,到十八大报告提出要把生态文明建设放在突出地位,生态俨然成为当今社会最热门的话题和最重要的主题之一。本文以当代构建和谐社会和生态文明背景下的高职教育体系为目标,以人为本,从学生个体和谐发展的角度出发,努力搭建校园文化和企业文化融通的平台,积极打造"校企共生态"校园文化,推进高职院校的可持续发展。     

Fostering rural and agricultural tourism: exploring the potential of geocaching

Geocaching is a modern-day version of “hide and seek” where participants use geographical longitude and latitude coordinates to locate a “geocache” using a GPS device or mobile app. An agriculturally focused geocache program could foster tourism, interest and educational opportunities about rural and agricultural areas, and could facilitate additional patronage of businesses that operate in these areas. As a prerequisite to such a program, however, organizations must commit to establishing and maintaining a geocache. This study explores the perceived benefits and constraints to an organization's participation in a rural or agriculturally focused geocache program. A case example of an agriculturally focused geocaching program, AgCache, is used as a starting point. In-depth interviews of program Founders and current participants explored the program's background and goals, and experiences of participating sites. Complimenting this, a survey collected information from potential host sites, and probit model analyses were used to assess influences on an organization's interest in hosting a geocache. While many organizations indicated that they would be interested in such a program, several indicated (addressable) concerns. Characteristics of the organization and respondent were found to significantly influence their interest. Findings are instructive for targeting and recruiting organizations into an agricultural or rural geocaching program.     

Exporting status and success in innovation: evidence from CIS micro data for EU countries

Using a large sample of micro data from four waves of Community Innovation Survey for EU member states, we investigate the relationship between firms’ export status and different sorts of innovation activities. We find systematically positive relationship between the two, whereby the strongest correlation is found in case of product innovation and the weakest in case of organizational innovations. While aggregate data show that innovation success is increasing in firm size, we find that exporting has the strongest effect on innovation in the medium-sized firms. We also explore cross-country differences in the impact of export status on innovation. Countries with a higher share of exports in GDP and greater share of spending on research and development generally display a stronger correlation between exporting status and innovation.     

Collective self-governance in a marine community: expedition cruise tourism at Svalbard

Collective self-governance is gaining attention in the literature for maintaining the quality of key attractions and promoting sustainable tourism. The long-term success of collective self-governance is dependent on both its internal organization and its embeddedness in external state and non-state regulations. This paper presents the marine community concept, consisting of a policy and a user community, as a framework for investigating the internal and external dynamics of collective self-governance and its ability to steer toward sustainable cruise tourism. As methodology, a case study design was chosen which was primarily studied by means of interviews with a spectrum of relevant actors concerning expedition cruise tourism at Svalbard. By applying the marine community to Svalbard expedition cruise tourism governance, we draw the following conclusions: (1) collective self-governance complements governmental regulation through access to knowledge, conflict resolution and rule-compliance based on disclosure, traceability and trust; (2) collective self-governance's increasing role in the policy community alienates the expedition crew from the user community; and (3) informational overflow by co-existence of collective self-governance and state-governance challenges sustainable cruise tourism. Collective self-governance would, therefore, benefit from reflection, especially regarding the role of the user community that functions as an intermediary between state and self-governance regulations.     

经济管理类院校廉洁文化建设研究

由于专业设置和未来就业领域与钱、权、法的密切联系,使得经济管理类院校廉洁文化建设显得尤为重要。当下经济管理类院校的校园廉洁文化建设既面临挑战,又充满机遇。要充分利用经济管理类院校的一系列特点与优势,引领高校廉洁文化建设的新风尚。     

广西高校公用房产管理的问题与对策

分析当前广西高校公房管理存在的主要问题，提出针对性和可操作性的对策建议。     

Charleston's newfound “entertainment zone”: should we be concerned?

This CIT Research Letter addresses issues related to the night-time economy and the rapid proliferation of bars along a section of a tourism oriented city's main street. Merely 10 years ago, locals did not frequent the area, it was of no interest to tourists, and it was regarded as a neighbourhood where one would not want to walk, especially at night. However, with the area's transformation to the nightlife centre of the city, issues have arisen that are of concern to city government officials. This paper considers these concerns.     

社区公共物品协同供给系统主体间协同关系分析

社区公共物品协同供给系统主体协同关系良性有序，对于促进系统内供给主体的互动关系、强化协同意愿、建构整体合作网络、明晰协同合作路径、保障协同行为高效、提升供给协同效能具有关键支撑作用。运用博弈论理论和方法，探究社区公共物品协同供给系统内“政府-企业-社会组织-居民”多元主体间的供给协同博弈关系，建立“囚徒困境”模型分析系统内供给企业主体间协同关系，提出实现系统内供给企业主体间协同供给达到最佳效果的对策；同时利用静态博弈分析，研究供给企业主体与政府间通过博弈如何实现共赢，进而分析提出如何利用博弈实现供给主体间的协同合作。进一步采用上海、北京的实例阐释社会组织、供给企业与居民之间的协同关系，并提出在系统内各主体间如何进行协同合作。     

当前中国低碳社区建设的现状及改进路径分析

建设生态文明一直是我国的重要目标，但当前我们面临的生态问题很多，其中碳排放过量就是一个重要方面。为此，在发展低碳经济、推行低碳生产的同时，控制社区碳排放量、建设低碳社区成为我们的任务。它对于建设生态文明、促进人与自然和谐相处具有非常积极的意义。政府对低碳社区建设非常重视，也取得了显著成效，但当前依然存在诸如社区废弃物的低碳处理还处于粗放状态、居民的低碳环保意识有待提高等问题。为此，我们既需要认真总结和借鉴西方发达国家低碳社区的成功经验，又需要根据我们自己的情况进行改进，比如在社区建设低碳节能型建筑、激发社区居民在低碳环保方面的生活自觉，以及在能源的使用上尝试以新换旧等。     

Online brand community within the integrated marketing communication system: When chocolate becomes seductive like a person

This study proposes brand communities as an effective tool within the integrated marketing communication (IMC) system. The paper utilizes the Brand Concept Map quali-quantitative technique in order to represent and compare mental association texture within one group of non-members of a brand community versus one group of people engaged in the same community. Brand stimulus is Nutella (chocolate cream) which boasts a crowded and lively online brand community: Nutellaville. Results show that brand community is effective in terms of contribution, commonality, and complementarity within the IMC system. In particular, Nutella brand image within the online community participants is composed of some mental associations overlapping other communication tools (commonality), and by new mental associations (complementarity) referred to the brand image dimension named ‘brand as person’ (seductive, popular, reassuring); second, this anthropomorphism effect solves the issue of sense of guilt excited by chocolate (contribution).